Monday, November 3, 2008

Amazon Frustration-Free™ Packaging

This Batman TDK Batmobile & Batpod ships in a recyclable,
easy-to-open box and eliminates 4-color printing and minimizes the use
of PVC windows, fasteners, and 4-color inserts found in traditional

Amazon Frustration-Free Packaging, a multi-year initiative designed to
alleviate "wrap rage," features recyclable boxes that are easy to open
and free of excess materials such as hard plastic clamshell cases,
plastic bindings, and wire ties. The product itself is exactly the
same—we’ve just streamlined the packaging.

Article Links (Engadget and Amazon)

No comments: